ATTENTION: The Game Has Changed. Has Your Marketing Strategy?

Maximize YOUR Advertising ROI:

Don’t Spend MORE on Advertising… Spend SMARTER, Using Our Profit-First Ad Analysis

No Full-Time Team Required!

GET AHEAD with a new approach in 2025

Why Most Brands Get Stuck at 7 Figures & the proven Strategy to Scale Profitably

Your shopify growth partner!

Let us show you how our Profit First Approach to Paid Advertising works and how we’ve been able to use that same approach to help one of our clients grow from $8MM to $40MM in 2 years
We offer profit focused advertising for platforms including:
HOW WILL SPEAKING WITH OUR TEAM HELP YOU?

YOUR PROFIT-FIRST STRATEGY CALL, WILL COVER:

why you're not seeing more sales 

why your not seeing
more sales 

The truth about the misconception – if you’re not seeing more sales or growth, maybe it’s the ads that just aren’t cutting it anymore. (Hint: Maybe you’re working with an agency owner and not a “data driven marketer”)
The truth about the misconception – if you’re not seeing more sales or growth, maybe it’s the ads that just aren’t cutting it anymore. (Hint: Maybe you’re working with an agency owner and not a “data driven marketer”)

how to keep your customers

how to keep your
customers

Why you should not focus on just paid ads to keep your customers from coming back. The real retention happens when you blend paid ads with a strategy you might not be using yet.

Why you should not focus on just paid ads to keep your customers from coming back. The real retention happens when you blend paid ads with a strategy you might not be using yet.

how to spend 
your money

how to spend your money

How our unique approach makes sure every dollar you spend improves your bottom line (which is something most agencies don’t know how to do)


How our unique approach makes sure every dollar you spend improves your bottom line (which is something most agencies don’t know how to do)

how you can scale to 7 - 8 figures

The exact approach we use to help business owners like you go from burning cash flow trying to make underperforming ads work to using data driven strategies so you can scale to 7 - 8 figures (This is the exact approach we used to help our client go a client from $8MM to $40MM in just 2 years) And so much more…

how you can scale 
to 7 - 8 figures

The exact approach we use to help business owners like you go from burning cash flow trying to make underperforming ads work to using data driven strategies so you can scale to 7 - 8 figures (This is the exact approach we used to help our client go a client from $8MM to $40MM in just 2 years) 

And so much more…

100% FREE - NO OBLIGATION

BOOK YOUR FREE PROFIT-FIRST STRATEGY CALL NOW

We offer profit focused advertising for platforms including:

how you can scale to 7 - 8 figures

The exact approach we use to help business owners like you go from burning cash flow trying to make underperforming ads work to using data driven strategies so you can scale to 7 - 8 figures (This is the exact approach we used to help our client go a client from $8MM to $40MM in just 2 years) And so much more…
our clients

CHECK OUT SOME OF our clients

CHECK OUT SOME OF THE COMPANIES WE'VE CONSULTED FOR

100% FREE - NO OBLIGATION

BOOK YOUR FREE PROFIT-FIRST STRATEGY CALL NOW

We offer profit focused advertising for platforms including:

CLIENT RESULTS

CLIENT RESULTS

MEET YOUR GUIDE TO TAKING YOUR

BUSINESS TO THE NEXT LEVEL

MEET YOUR GUIDE TO TAKING YOUR

MEET YOUR GUIDE TO TAKING YOUR BUSINESS TO THE NEXT LEVEL

MEET YOUR GUIDE TO
TAKING YOUR BUSINESS TO
THE NEXT LEVEL

Hey there, I'm Leighton Penrose. 

Like you, I started my journey in the digital world full of hope, only to hit barrier after barrier.

One of the main highlights of my journey was when I was left with just about a thousand dollars to my name.

That moment felt like a crossroads—either I was going to make a leap or stay stuck in the cycle of what-ifs. So, I bet on myself and invested that last grand into Tai Lopez’s SMMA course.

It was risky… But it was the start that I needed to make my mark in the digital marketing world.
Over the next three years

 I dove headfirst into freelancing for 
digital companies across Ireland

During this time, I worked closely with someone who used to be my client, Paul or better known as “AskPaul”.
 
We did some great work together, and it made a big difference for his business. Seeing how well we worked together, Paul and I decided to team up and start our own agency – Leading Social.
Over the next three years

 I dove headfirst into freelancing for 
digital companies across Ireland

 I dove headfirst into freelancing for digital companies across Ireland

During this time, I worked closely with someone who used to be my client, Paul or better known as “AskPaul”.
 
We did some great work together, and it made a big difference for his business. Seeing how well we worked together, Paul and I decided to team up and start our own agency – Leading Social.
Over the next three years

 I dove headfirst into freelancing for 
digital companies across Ireland

 I dove headfirst into
freelancing for digital companies across Ireland

During this time, I worked closely with someone who used to be my client, Paul or better known as “askpaul”.
 
We did some great work together, and it made a big difference for his business. Seeing how well we worked together, Paul and I decided to team up and start our own agency – Leading Social.
This partnership brought a complete solution for businesses.

I brought the marketing know-how, knowing just how to get our clients' brands seen and heard in all the right places, while Paul kept our strategies grounded in solid financial sense.

This blend of financial wisdom and marketing expertise is what set our agency apart. It's what allows us to take businesses to the next level, ensuring they're not just surviving in the digital world but thriving and profiting from it.

If you feel stuck right now because…
  • You’re not getting the results you were looking for with the agency you’re working with
  • You’re burning too much cash flow trying to make underperforming ads work
  • You’re not sure who to turn to for help.

THEN THIS IS THE PERFECT OPPORTUNITY FOR US

THIS IS THE PERFECT OPPORTUNITY FOR US

let's hop on a call together & identify how we can turn your current situation around

We offer profit focused advertising for platforms including:
Think All Agencies Work The Same Way?

Look at What our clients Have to Say About Us…

“I’ve been working with Leighton and the team of Leading Social for close to two years and I couldn’t recommend them enough. Their weekly report has just been really helpful to understand where my money is going and return on what I’m spending”

louise cooney

FOUNDER OF CLOO ACTIVE
“Leighton is not just a service provider but is someone that actually really connects with you asa client. He is essentially my go to man when it comes to social media marketing. And not just that but all opportunities that are in the spaces.”

jamie white

life coach
100% Free - No Obligation
Curious about how we deliver great results to our clients?

Here’s What We Do To Help You Get Your Business to 7 to 8 Figures

Execute Strategic Paid 
Ad Campaigns

We get your ads in front of the right eyes, making every click count towards boosting your sales and not just your ad spend.

But before we even think about spending on ads, we make sure we know what success looks like for your business. We're all about hitting the right numbers, not just spending more.

Conduct a Comprehensive 
Financial Tracking

We'll dig into your product and business costs to show you real-time profitability – by store, product, or even each order. Plus, we're not just looking at ads; we're keeping an eye on your store's financial health to keep our strategies sharp and everyone on the same page.

Design Captivating
Creatives

We create the kind of visuals that stop people in their tracks, making sure your brand sticks in their minds.

Develop a Personalized 
Profit Growth Strategies

We're a full-service marketing agency with one big goal - to help you make more money. And we know every business is different, so we don't use the same plan for everyone.

We fully analyze your business and current strategy, then we come up with ideas and plans that fit your goals.

Build Customized Email
Marketing Workflows

(Ex: Abandon, Welcome, Upsell Sequences)
We set up custom email journeys for your customers, from the moment they first visit your site to every step afterward.

Whether they've left something in their cart, just joined your mailing list, or made a purchase, we have a special email ready to send them.

This is one of the most important things that we do to help you keep your customers or leads engaged and interested with your business.

Manage Your Email Campaigns 
To Increase Conversion

We handle your email campaigns to help your business reach the right people with the right message at the right time. We’ll help you boost the chances of your emails not just being opened, but acted on.

From special deals to the latest news about your products, our emails are designed to grab attention and encourage clicks so we can increase your sales numbers.

We Help You Collaborate with 
Niche-Specific Content Creators

We’ll reach out on your behalf to creators who would be within your ideal niche to create "User Generated Content" that helps sell your product.

This strategy creates social proof around your brand and increases credibility surrounding your product, making it easier for your audience to see what it would be like to purchase your product for themselves.
Looking for an example?

HERE IS HOW "USER GENERATED
CONTENT" WOULD LOOK

Execute Strategic Paid Ad Campaigns

We get your ads in front of the right eyes, making every click count towards boosting your sales and not just your ad spend.

But before we even think about spending on ads, we make sure we know what success looks like for your business. We're all about hitting the right numbers, not just spending more.

Execute Strategic Paid 
Ad Campaigns

We get your ads in front of the right eyes, making every click count towards boosting your sales and not just your ad spend.

But before we even think about spending on ads, we make sure we know what success looks like for your business. We're all about hitting the right numbers, not just spending more.

Execute Strategic Paid 
Ad Campaigns

We get your ads in front of the right eyes, making every click count towards boosting your sales and not just your ad spend.

But before we even think about spending on ads, we make sure we know what success looks like for your business. We're all about hitting the right numbers, not just spending more.

Conduct a Comprehensive 
Financial Tracking

We'll dig into your product and business costs to show you real-time profitability – by store, product, or even each order. Plus, we're not just looking at ads; we're keeping an eye on your store's financial health to keep our strategies sharp and everyone on the same page.

Design Captivating 
Creatives

We create the kind of visuals that stop people in their tracks, making sure your brand sticks in their minds.

Develop a Personalized 
Profit Growth Strategies

We're a full-service marketing agency with one big goal - to help you make more money. And we know every business is different, so we don't use the same plan for everyone.

We fully analyze your business and current strategy, then we come up with ideas and plans that fit your goals.

Build Customized Email
Marketing Workflows

(Ex: Abandon, Welcome, Upsell Sequences)
We set up custom email journeys for your customers, from the moment they first visit your site to every step afterward.

Whether they've left something in their cart, just joined your mailing list, or made a purchase, we have a special email ready to send them.

This is one of the most important things that we do to help you keep your customers or leads engaged and interested with your business.

Manage Your Email Campaigns 
To Increase Conversion

We handle your email campaigns to help your business reach the right people with the right message at the right time. We’ll help you boost the chances of your emails not just being opened, but acted on.

From special deals to the latest news about your products, our emails are designed to grab attention and encourage clicks so we can increase your sales numbers.

We Help You Collaborate with 
Niche-Specific Content Creators

We’ll help you reach out to creators who would be within your ideal niche to create content that helps sell your product.

This strategy makes it easier for your audience to see why they should buy your product too.

Conduct a Comprehensive Financial Tracking

We'll dig into your product and business costs to show you real-time profitability – by store, product, or even each order. Plus, we're not just looking at ads; we're keeping an eye on your store's financial health to keep our strategies sharp and everyone on the same page.

Design Captivating Creatives

We create the kind of visuals that stop people in their tracks, making sure your brand sticks in their minds.

Develop a Personalized Profit Growth Strategies

We're a full-service marketing agency with one big goal - to help you make more money. And we know every business is different, so we don't use the same plan for everyone.

We fully analyze your business and current strategy, then we come up with ideas and plans that fit your goals.

Build Customized Email Marketing Workflows

(Ex: Abandon, Welcome, Upsell Sequences)
We set up custom email journeys for your customers, from the moment they first visit your site to every step afterward.

Whether they've left something in their cart, just joined your mailing list, or made a purchase, we have a special email ready to send them.

This is one of the most important things that we do to help you keep your customers or leads engaged and interested with your business.

Manage Your Email Campaigns To Increase Conversion

We handle your email campaigns to help your business reach the right people with the right message at the right time. We’ll help you boost the chances of your emails not just being opened, but acted on.

From special deals to the latest news about your products, our emails are designed to grab attention and encourage clicks so we can increase your sales numbers.

We Help You Collaborate with Niche-Specific Content Creators

We’ll help you reach out to creators who would be within your ideal niche to create content that helps sell your product.

This strategy makes it easier for your audience to see why they should buy your product too.

Execute Strategic Paid 
Ad Campaigns

We get your ads in front of the right eyes, making every click count towards boosting your sales and not just your ad spend.

But before we even think about spending on ads, we make sure we know what success looks like for your business. We're all about hitting the right numbers, not just spending more.

Execute Strategic Paid 
Ad Campaigns

We get your ads in front of the right eyes, making every click count towards boosting your sales and not just your ad spend.

But before we even think about spending on ads, we make sure we know what success looks like for your business. We're all about hitting the right numbers, not just spending more.
Curious about how we deliver great results to our clients?

Here’s What We Do To Help You Get Your Business to 7 to 8 Figures

Here’s What We Do To Help You Get Your Business to 
7 to 8 Figures

Execute Strategic 
Paid Ad Campaigns

We get your ads in front of the right eyes, making every click count towards boosting your sales and not just your ad spend.

But before we even think about spending on ads, we make sure we know what success looks like for your business. We're all about hitting the right numbers, not just spending more.

Conduct a Comprehensive Financial Tracking

We'll dig into your product and business costs to show you real-time profitability – by store, product, or even each order. Plus, we're not just looking at ads; we're keeping an eye on your store's financial health to keep our strategies sharp and everyone on the same page.

Design Captivating Creatives

We create the kind of visuals that stop people in their tracks, making sure your brand sticks in their minds.

Develop a Personalized Profit Growth Strategies

We're a full-service marketing agency with one big goal - to help you make more money. And we know every business is different, so we don't use the same plan for everyone.

 
We fully analyze your business and current strategy, then we come up with ideas and plans that fit your goals.

Build Customized Email Marketing Workflows

(Ex: Abandon, Welcome, Upsell Sequences)
We set up custom email journeys for your customers, from the moment they first visit your site to every step afterward.

Whether they've left something in their cart, just joined your mailing list, or made a purchase, we have a special email ready to send them.

This is one of the most important things that we do to help you keep your customers or leads engaged and interested with your business.

Manage Your Email Campaigns To Increase Conversion

We handle your email campaigns to help your business reach the right people with the right message at the right time. We’ll help you boost the chances of your emails not just being opened, but acted on.

From special deals to the latest news about your products, our emails are designed to grab attention and encourage clicks so we can increase your sales numbers.

We Help You Collaborate 
with Niche-Specific Content Creators

We’ll help you reach out to creators who would be within your ideal niche to create content that helps sell your product.
 
This strategy makes it easier for your audience to see why they should buy your product too.

Execute Strategic Paid Ad Campaigns

We get your ads in front of the right eyes, making every click count towards boosting your sales and not just your ad spend.

But before we even think about spending on ads, we make sure we know what success looks like for your business. We're all about hitting the right numbers, not just spending more.

Execute Strategic Paid 
Ad Campaigns

We get your ads in front of the right eyes, making every click count towards boosting your sales and not just your ad spend.

But before we even think about spending on ads, we make sure we know what success looks like for your business. We're all about hitting the right numbers, not just spending more.

Execute Strategic Paid 
Ad Campaigns

We get your ads in front of the right eyes, making every click count towards boosting your sales and not just your ad spend.

But before we even think about spending on ads, we make sure we know what success looks like for your business. We're all about hitting the right numbers, not just spending more.

Conduct a Comprehensive 
Financial Tracking

We'll dig into your product and business costs to show you real-time profitability – by store, product, or even each order. Plus, we're not just looking at ads; we're keeping an eye on your store's financial health to keep our strategies sharp and everyone on the same page.

Design Captivating 
Creatives

We create the kind of visuals that stop people in their tracks, making sure your brand sticks in their minds.

Develop a Personalized 
Profit Growth Strategies

We're a full-service marketing agency with one big goal - to help you make more money. And we know every business is different, so we don't use the same plan for everyone.

We fully analyze your business and current strategy, then we come up with ideas and plans that fit your goals.

Build Customized Email
Marketing Workflows

(Ex: Abandon, Welcome, Upsell Sequences)
We set up custom email journeys for your customers, from the moment they first visit your site to every step afterward.

Whether they've left something in their cart, just joined your mailing list, or made a purchase, we have a special email ready to send them.

This is one of the most important things that we do to help you keep your customers or leads engaged and interested with your business.

Manage Your Email Campaigns 
To Increase Conversion

We handle your email campaigns to help your business reach the right people with the right message at the right time. We’ll help you boost the chances of your emails not just being opened, but acted on.

From special deals to the latest news about your products, our emails are designed to grab attention and encourage clicks so we can increase your sales numbers.

We Help You Collaborate with 
Niche-Specific Content Creators

We’ll help you reach out to creators who would be within your ideal niche to create content that helps sell your product.

This strategy makes it easier for your audience to see why they should buy your product too.

Conduct a Comprehensive Financial Tracking

We'll dig into your product and business costs to show you real-time profitability – by store, product, or even each order. Plus, we're not just looking at ads; we're keeping an eye on your store's financial health to keep our strategies sharp and everyone on the same page.

Design Captivating Creatives

We create the kind of visuals that stop people in their tracks, making sure your brand sticks in their minds.

Develop a Personalized Profit Growth Strategies

We're a full-service marketing agency with one big goal - to help you make more money. And we know every business is different, so we don't use the same plan for everyone.

We fully analyze your business and current strategy, then we come up with ideas and plans that fit your goals.

Build Customized Email Marketing Workflows

(Ex: Abandon, Welcome, Upsell Sequences)
We set up custom email journeys for your customers, from the moment they first visit your site to every step afterward.

Whether they've left something in their cart, just joined your mailing list, or made a purchase, we have a special email ready to send them.

This is one of the most important things that we do to help you keep your customers or leads engaged and interested with your business.

Manage Your Email Campaigns To Increase Conversion

We handle your email campaigns to help your business reach the right people with the right message at the right time. We’ll help you boost the chances of your emails not just being opened, but acted on.

From special deals to the latest news about your products, our emails are designed to grab attention and encourage clicks so we can increase your sales numbers.

We Help You Collaborate with Niche-Specific Content Creators

We’ll help you reach out to creators who would be within your ideal niche to create content that helps sell your product.

This strategy makes it easier for your audience to see why they should buy your product too.

Execute Strategic Paid 
Ad Campaigns

We get your ads in front of the right eyes, making every click count towards boosting your sales and not just your ad spend.

But before we even think about spending on ads, we make sure we know what success looks like for your business. We're all about hitting the right numbers, not just spending more.

Execute Strategic Paid 
Ad Campaigns

We get your ads in front of the right eyes, making every click count towards boosting your sales and not just your ad spend.

But before we even think about spending on ads, we make sure we know what success looks like for your business. We're all about hitting the right numbers, not just spending more.
Looking for an example?

HERE IS HOW "USER GENERATED CONTENT" WOULD LOOK

100% FREE - NO OBLIGATION

BOOK YOUR FREE PROFIT-FIRST STRATEGY CALL NOW

We offer profit focused advertising for platforms including:
i know you're wondering...

What Makes Us Different from Other Agencies That You’ve Worked With?

We Maximize Your Profitability

Right from the start, we get all into your finances, checking out where your money's going and how we can make it work smarter for you. It's really about boosting those profits and trimming down costs, making sure you're seeing your business grow the way it should.

We Guarantee Quick Response Times

We Guarantee Quick
Response Times

When you work with us, you never have to wait too long for an answer. Plus, we're here to make sure you're heard, understood, and always clued in on the latest developments and successes of your campaigns.


When you work with us, you never have to wait too long for an answer. Plus, we're here to make sure you're heard, understood, and always clued in on the latest developments and successes of your campaigns.

We Value Your Time 
as Much as You Do

We Value Your Time as Much as You Do

We know time is precious, and every second that ticks by is one you can't get back. From the moment you decide to work with us, we're all hands on deck, making sure that there's no delay in taking your business to the next level.
We know time is precious, and every second that ticks by is one you can't get back. From the moment you decide to work with us, we're all hands on deck, making sure that there's no delay in taking your business to the next level.

Our partners

we partner with the best

how you can scale to 7 - 8 figures

The exact approach we use to help business owners like you go from burning cash flow trying to make underperforming ads work to using data driven strategies so you can scale to 7 - 8 figures (This is the exact approach we used to help our client go a client from $8MM to $40MM in just 2 years) And so much more…
Profit-First and Data Driven Approach

EVEN MORE OF
OUR CLIENT RESULTS

CLIENT RESULTS

CLIENT RESULTS

100% FREE - NO OBLIGATION

BOOK YOUR FREE PROFIT-FIRST STRATEGY CALL NOW

We offer profit focused advertising for platforms including:
testimonials

What more clients Have to Say About Us…

What more clients
Have to Say About Us…

“We hired Leading Social last seasoned have been very happy that we did! In our first season together we have seen revenues achieve more that 20% growth year over year, while at the same time improving ROAS efficiency.

The team at Leading Social does a great job of staying engaged with our business. I have been especially pleased with how well they communicate with my team in realtime. Each individual who works on my account seems well-informed in their area of expertise (whether its Google Ads, Meta Ads, or organic social platforms), and are quick to think creatively and critically in order to ensure the best possible results.

Leading Social is a great boutique agency if you are looking for a hands-on, creative, and smart team to help grow your E-com business"

Parke & Ronen

New York City
“We came to Leading social to put together a strategy for promoting our flagship event!
 
Immediately we knew we made the right decision. On our first call it was clear Leighton had taken time to really understand our business, our message and our audience. They were extremely helpful in assisting in creating a strategy, recording and creating assets and giving us regular performance updates. It was an easy, professional and engaging experience and had an incredible performance on our campaign ensuring that our event was the success we wanted it to be.

Thank you leading social for your care, support, effective communication & hard work!

We look forward to working with you long into the future."

Gerry Hussey

Dublin
“We started with no prior experience to benchmark ads and in just 2 short months, we were generating profitable ads with a path to scalability, which was game changing for our start up’s growth trajectory."

Cakes body

Los Angeles (as seen on shark tank)
“Leighton worked with my team on several digital marketing projects and he hugely impressed in every possible metric. He is a go-getter who focuses on results and goes above and beyond to deliver. His vigour and outgoing personality make him a pleasure to work alongside, capable of reenergizing me on my slowest of days!
 
Leighton lives and breathes digital marketing and I would unequivocally recommend him to anyone looking to make an impact online."

Paddy Galloway

Worlds Number 1 rated YouTube consultant
“Working with Leading Social was a game-changer for our business. Their team's dedication to staying connected with our business was unmatched. What truly set them apart was their seamless real-time communication with us. 

Sam, Leighton and each member of their team brings a wealth of expertise, whether it's in Google Ads, Meta Ads, Website or organic social platforms, they consistently demonstrated their ability to think outside the box to drive optimal results. They taught me so much!"

Monaghans Cashmere

Dublin
“We had a great experience working with Leighton and his team. They proved to be experts in running and optimizing our ad campaigns. We appreciated the ideas and input they had for creating successful campaigns together and they were always available to answer questions and provide clear weekly updates on our progress."

Brightbox

UTAH USA

100% FREE - NO OBLIGATION

BOOK YOUR FREE PROFIT-FIRST STRATEGY CALL NOW

We offer profit focused advertising for platforms including:
Still Not Sure?

Is This Profit-First Strategy Call right For You? 

The Profit-First Strategy Call Is For You If…

The Profit-First Strategy
Call Is For You If…

  • You're tired of feeling like just another number with your current marketing agency and crave a partnership where your business vision and mission are fully understood and valued.
  • ​You're done with the 'fix it as we go' approach and looking for a plan that targets growth. You want a solid plan to scale.
  • You want transparency and education throughout the marketing process. You prefer to work with people that keeps you in the loop and makes recommendations that you can trust.
  • ​You want to know exactly where your marketing budget is going and see a clear path from spend to profit.
  • ​You're looking for 'data-driven' marketers, not agency owners who know how to sell the service but can't deliver their promises.

The Profit-First Strategy Call Is NOT For You IF…

The Profit-First Strategy
Call Is NOT For You IF…

  • You're just starting out without the basics in place — if you haven’t laid the groundwork for your business, such as having a proven offer or establishing your presence online, we may not be the best fit.
  • You lack a social media footprint or brand authority — our strategies work best for businesses that have already started building their online presence and reputation.
  • ​You're searching for an instant fix rather than a strategic growth partner — if you're hoping for a miracle cure rather than a methodical approach to scaling, our methods might not align with your expectations.
  • ​You're not ready to invest in your business's future — our approach requires a commitment of time and resources towards developing and enhancing your brand assets.
  • ​You’re looking to only fine-tune a successful operation — our service is designed to significantly scale businesses, not just make minor improvements to an already winning formula.

100% FREE - NO OBLIGATION

BOOK YOUR FREE PROFIT-FIRST STRATEGY CALL NOW

We offer profit focused advertising for platforms including:
our clients

just a few of the companies we have worked with...

step one

please fill out the info 
below to get started

please fill out the information below to 
get started

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